FCA ‘Jeep Connect’ outlet opened in Pune, 6 more to come

Pune: FCA has announced the roll-out of ‘Jeep Connect’ outlets in India to improve its retail and after-sales service presence in India.

A release stated that ‘Jeep Connect’ is a network expansion strategy to take the Jeep and Mopar premium brand experience closer to customers’ homes. ‘Jeep Connect’ outlets will offer sales as well as service and will be set up initially in seven Indian towns.

On Thursday, FCA India inaugurated its first outlet, called Sky Moto Automobiles, situated Bhumkar Chowk in Wakad, Pune district. Six more outlets will be open by end of December in Rohtak, Ahmedabad, Muvthpuzha, Panipat, Bilaspur and Warangal.

President and MD, FCA India, Kevin Flynn, said, ‘We wanted to take Jeep and Mopar brands closer to our customers living farther away from metros, and now we can achieve this with ‘Jeep Connect’, which is a compact concept that will offer the same premium experience that customers get in our outlets in city centres. ‘Jeep Connect’ underscores our commitment towards providing customers a premium Jeep® retail experience and sound customer care under Mopar.’

At the start of 2018, FCA India had 62 sales and service (3S) outlets, which have now increased to 68 and will go beyond 70 this calendar year.

NT Bureau