B2BAdda.com, a technology backed e-distribution platform, has announced its partnership with Viveks, the south-Indian retail chain to sell Detels LED TVs.
A release said Detel is the worlds most economical feature phone and TV brand. Viveks will be selling the Detel 24 and Detel 32 LED TVs at Rs 6,999 and Rs 8,999 respectively, as their ‘Semma Cool’ special offers.
Through this tie-up, Detels TV will be available at 40 Outlets of Viveks in Tamilnadu across 16 towns. The chain also has its presence in Karnataka. The company has sold approximately 700 units of Detel LED TVs to Viveks store, the release stated.
Founder, B2badda.com, Yogesh Bhatia, said, “To emphasise our commitment towards brands listed on our platform and allow a higher level of access to the customers, we have tied-up with Viveks to make Detels TV available across their 40 outlets. As a leading B2B e-distribution platform, we understand the need for hyper-localization strategy for the brands listed on our platform, in order to have real-time connect with end customers.”