Blue Dart launches ‘Rakhi Express’ in India

Chennai: Leading logistics service provider, Blue Dart, has announced the launch of its annual “Rakhi Express” on the occasion of Raksha Bandhan.

Blue Dart will once again give sisters across India the opportunity to ship rakhis to their brothers within India and internationally with the promise of secure and timely delivery, said the firm in a release.

Through its widespread Indian domestic network, Blue Dart will deliver rakhis to over 35,000 locations across India and to 220 countries and territories across the globe through DHL’s “Express Easy Rakhi”, it added.

Customers can avail of a special rate of Rs 250 for up to 500 gram for domestic shipments and the offer can be availed at any of the 637 Blue Dart – DHL retail stores across India.

CMO and head – Business Development, Blue Dart, Ketan Kulkarni, said, “Blue Dart’s Rakhi Express has long been our most endearing offer for siblings in Blue Dart country. We want to give families that live apart, the opportunity of experiencing Raksha Bandhan to the fullest by staying connected across the country and globe. In a world of instant messaging, a carefully packed rakhi and personal note from a sister delivered with care, holds a very special place. At Blue Dart our goal is to help people that have moved away from their families in the pursuit of education or bigger opportunities a simple and quick way to stay connected.”

NT Bureau