Google bans ads for unproven therapies

San Francisco: Google said it was banning online ads for unproven medical treatments including most stem cell and gene therapy.

“This new policy will prohibit ads selling treatments that have no established biomedical or scientific basis,” Google policy adviser Adrienne Biddings said in a blog post.

Biddings said Google will “prohibit advertising for unproven or experimental medical techniques such as most stem cell therapy, cellular (non-stem) therapy and gene therapy.”