Chennai: Cloud ERP Company, Gofrugal recently announced the launch of its “Easy Suite” of products including RetailEasy, ServeEasy, and ManageEasy for retail, restaurant and distribution businesses respectively.
According to a press release, CEO of Retailers Association of India, Kumar Rajagopalan launched the experiential digital store. The release added, Gofrugal aims to empower neighborhood small stores and restaurants to collaborate with ecosystem to focus on market expansion and large customer acquisition.
The company intends to break the misconception that traditional retail and small restaurant businesses need to spend more on expensive software, trained talent, expensive upgradation, maintenance and security issues to go digital, the released noted.
“With online-to-offline (O2O) collaborative business model retail, restaurant and distribution businesses can increase their customer acquisition by 15-20 per cent,” says, CEO and founder of Gofrugal, Kumar Vembu.