ITC’s foods division curates boxes of ‘hope & happiness’

Chennai: ITC has said it is committed to providing comfort to children and senior citizens across Indian households during these trying times of the nationwide pandemic.

To provide support during this unprecedented situation, the company is sending food supplies across the country through its “Aashirvaad Box of Hope and Sunfeast Box of Happiness”, an initiative backed by the company’s Rs 150 crore Covid- 19 Emergency Fund.

In-line with its credo “Nation First – Sab Saath Badhein” ITC has joined hands with three NGOs building a seamless network to deliver essential food supplies to those severely impacted by the current lockdown, said a press note, adding that this program is being implemented from 1 April by volunteers of the NGOs, while ensuring the requisite health, hygiene and safety precautions.


NT Bureau