Thomson forays into premium Android segment

Chennai: European consumer electronics major Thomson has launched its range of premium TVs in India – OATH Pro in 43 inches, 55 inches and 65 inches, with prices starting from Rs 24,999. The series will be available on Flipkart.

“Staying true to its philosophy ‘Friendly Technology’, this new TV model(s) is the brand’s elitist offer for its discreet consumer, who are on a look-out to upgrade their screen experience to a ‘premium’ one at an even smarter price,” said a press note.

Avneet Singh Marwah, CEO, SPPL, exclusive brand licensee of Thomson TVs in India, said, “we are proud that all our premium Android TVs are made in India. In a short span of two years we are delighted to have captured five per cent of the smart TV market space. There will be a definite shift in market share of the premium segment, in next three years and we plan to achieve 15 per cent in this segment.”

 

NT Bureau