Chennai: Facebook in association with United Singers Charitable Trust (USCT) brings a ‘musical extravaganza’, ‘Oru Kuralaai’, with 100 plus musicians including A R Rahman, Shankar Mahadevan, Anirudh Ravichander, G V Prakash Kumar, Shreya Ghoshal, Benny Dayal and Hariharan coming together to raise awareness and funds in support of struggling musicians and singers.
Facebook’s Fundraisers allows people to set up a dedicated page to tell others about a cause and rally around a fundraising goal, something that has been helpful in the Covid-19 relief efforts.
Proceeds from the concert this weekend will be used to help singers and musicians who have been affected by the pandemic. The 6-hour long concert will go live exclusively on Facebook through official pages of United Singers Charitable Trust, Anirudh, Imman and G V Prakash Kumar today at 6 pm. People will be able to make a donation via the donate button next to the video while watching the concert.
Srinivas, founder trustee, United Singers Charitable Trust, said, “the fundraiser concert, backed by a renowned line-up of musicians feels like the nation uniting to help the struggling musicians and singers fight the battle against Covid-19.”