Miss India aspirants videos watched over 350 million times

Chennai: India’s largest short video platform Roposo has announced that it is powering VLCC Femina Miss India 2020 as part of a partnership.

In addition to being a co-sponsor of the event, Roposo as the exclusive social video partner will play a key role in the audition process.

“The Miss India 2020 event is going entirely online for the first time this year. Application for the event auditions were done exclusively on Roposo. To participate in the pageant, all aspiring participants needed to create a minimum of three videos on the platform. By hosting the audition process on Roposo, Femina Miss India is now going beyond tier-1 and tier-2 cities and tapping into the whole of India. More than 2800 participants, including candidates from far flung regions such as Andaman & Nicobar Islands, have submitted their application on Roposo,’ said a press note and added that their videos have been watched more than 350 million times on the platform.”

 

NT Bureau