Stand up against street harassment

Chennai: On United Nations International Day for the Elimination of Violence against Women 2020, L’Oréal Paris has announced the launch of Stand Up, its International bystander intervention training program against street harassment. Actress Aditi Rao Hydari is the ambassador for this initiative.

From colleges to public transport to markets to online spaces, Stand Up will grow a community of one million upstanders, trained in the 5D’s: Direct, Delegate, Document, Distract, Delay, the expert-approved bystander intervention training program pioneered by NGO Hollaback.

‘Bystander intervention is the term for witness action to defuse situations and make public spaces safer.  To take the training into the heart of local communities in India, L’Oréal Paris has partnered with Breakthrough to deliver on ground trainings,’ said a statement.

Stand Up will create a community of upstanders through a dedicated training website: and across social media, it added.