Updates from automotive world

Chennai: Companies like MG Motor, Tata and BMW have come up with interesting updates.

Advancing the EV infrastructure in India, MG Motor and Tata Power have deployed the 50 kW Superfast public EV charging station in Chennai.

The deployment is in line with MG’s vision to enhance the national EV charging ecosystem with 50 kW and 60 kW DC superfast charging stations. MG along with its partners has so far installed 22 superfast charging stations across 17 cities in India.

The automaker’s charging infrastructure spans across major metropolitans like Delhi-NCR, Bengaluru, and tier-2 cities such as Ahmedabad and Nagpur. The Chennai launch is the automaker’s fifth launch in 2021, close on the heels of Cochin, Coimbatore and Mangalore.

BMW India has launched its new brand campaign ‘BMW JOY Days’. The campaign is designed to communicate the best deals and offers on BMW products, services, aftersales and lifestyle accessories until 31 March. The communication
campaign will leverage traditional and digital media platforms across India reflecting the brand’s renewed focus on customer-centricity.

There is another update too from BMW. BMW Motorrad India has launched the new BMW R nineT and BMW R nineT Scrambler in India.

Available as Completely Built-up Units (CBU) the motorcycles can be booked at all BMW Motorrad India dealerships.

VikramPawah, president, BMW Group India, said, “The new BMW R nineT and the new BMW R nineTScrambler are an expression of a timeless motorcycling culture that celebrates pure riding, sportiness and yet absolutely stands apart in its design and appeal.”

 

NT Bureau