Chennai: Salesforce, a customer relationship management (CRM) platform, has partnered with Social Beat, a digital marketing solutions company, to “drive marketing automation and digital transformation for brands in the country”.
According to the mandate, Social Beat has been chosen as the implementation and setup partner for Salesforce.
Salesforce along with Social Beat will help leading brands in India take up the marketing automation solutions to align their marketing and sales.
“The solution will help not only generate the best leads, but also keep the leads engaged and connect with them at the right time to close more leads,” a statement said.