Chennai: Strengthening its content catalogue to meet the growing entertainment requirements across age groups, Binge – Tata Sky’s OTT aggregator service has now partnered with Viacom18 Digital Ventures to bring onboard their premium content streaming service VOOT Select, and VOOT Kids for its growing subscriber base.
“This partnership will add India’s top TV shows from Viacom18 and Voot Originals, along with the most-loved cartoon characters from Indian and International shows, to Tata Sky Binge,” a press release said, adding: “Bringing the benefits of catch-up and premium OTT content on television, Binge already offers a host of entertainment options from India’s top OTT platforms, such as Amazon Prime Video, Disney+ Hotstar Premium, ZEE5, SunNxt, Hungama Play, Eros Now and ShemarooMe.”
Pallavi Puri, chief commercial and content officer, Tata Sky, said, “keeping customer requirements at the forefront, we have continued to expand the library with OTT apps that offer the most popular and relatable content for the entire family.”