
Chennai: With festivals, especially Deepavali, round the corner, businesses are gearing up to woo customers with new products, attractive offers and other measures. Here is a look at some latest developments.
Ahead of the festive season, Amazon India has invested heavily and significantly expanded its operations network to enable a seamless, faster and reliable shopping experience for customers across the country.
In this effort, over the last few months the company has further bolstered its infrastructure across Fulfilment Centres, Delivery Stations and Fresh Centres, and has created more than 110,000 seasonal job opportunities across its operations network. The new seasonal positions will help strengthen the company’s fulfilment and delivery capabilities to meet the anticipated surge in customer demand this festive season.
Taiwanese tech giant Asus has announced the expansion of its consumer laptop portfolio with the launch of all new VivoBookK15 OLED. ‘Asus is all set to add on to the festive spree of its consumers by uplifting their on-screen experience,’ the company said.
According to Arnold Su, business gead, Consumer and Gaming PC, System Business Group, Asus India, ‘We are certain that the new lineup will elevate consumers’ celebration ahead of the festive season, enabling them to easily transform from work to play while giving their productivity a big boost.’
The festive season is here, and with it hypermarket brand,Big Bazaar has announced a ‘mega event’ for its customers to make their purchases well in advance at ‘Big Shopping Festival’. ‘Shoppers can get a head start on their festive shopping, both in-store and online on the Big Bazaar app and its ecommerce website shop.bigbazaar.com from 1 to 10 October,’ a statement said.
Adding to the festive frenzy of the season, Poco has announced exciting offers and deals on its range of smartphones, ahead of Flipkart’s Big Billion Days Sale.
The company said it has also introduced a solid contender in the entry segment with the launch of Poco C31. ‘Users will be able to grab some powerful and strong devices at never-seen-before prices, starting 2 October to 10 October 2021,’ it said.
Ajio is holding ‘Big Bold Sale’ from 30 September to 4 October. With the festive season around the corner, Ajio has said it is all geared up to bring to its customers the best of festive fashion and brands for Pujo to Dashami and Navratri to Dusherra. The sale, it said, offers 50-90 per cent off on the catalogue comprising 6,00,000+ styles from 2500+ brands.

