Cartoon Network, Pogo plan big for children

Cartoon Network and POGO, are thrilled to unveil the 16th edition of the School Contact Program (SCP) in India, an initiative that connects with over 1 million children. With a focus on fostering engagement and igni=ting inspiration, the SCP will reach out to young minds in nearly 1400 schools across 16 cities. Rolling out in schools across India from August 21st until the end of October, the program strives to impart important values in students thereby nurturing holistic development. Uttam Pal Singh, Head of Kids Cluster, South Asia, Warner Bros. Discovery, said, “We are excited to roll out this year’s much-anticipated School Contact Program for kids. Through the much-loved cartoon characters and interactive content, our aim is to inspire students to become catalysts for positive change. By incorporating themes like ‘Titans of Tomorrow’ and ‘Heroes of Kindness’ into the program, we intend to nurture essential qualities such as kindness and best practices related to conservation and recycling within their lifestyles. What better way to achieve this than by reflecting the ethos of their animated companions—Chhota Bheem, Little Singham, and Teen Titans Go.”