Chennai: American bike maker Harley Davidson has said it has appointed Sajeev Rajasekharan as the managing director of its India unit.
Rajasekharan, who comes from Suzuki Motorcycle India where he was executive vice-president for sales and marketing from July 2016, will be based in Gurgaon where the company is headquartered.
The appointment is effective 10 October. In this new role, Rajasekharan will manage Harley- Davidson India’s leadership team and will be responsible for in-country sales, dealer network management, marketing, service and operations activities to expand the company’s presence in the country, the company said in a statement.
He comes with over two decades of experience in marketing, sales and operations. Prior to Suzuki India he has worked with multiple consumer durable companies including Panasonic, Electrolux, Samsung India, Thomson India, Onida and Blow Plast.
GM for emerging markets at Harley-Davidson, Nigel Keough, said, “Sajeev brings with him years of experience across customer-focused industries and we are positive that his expertise will be valuable as we build the next generation of Harley-Davidson riders in India.”
Harley-Davidson Motor Company, set up in 1903 in Milwaukee, Wisconsin in the US, entered India in 2009 and appointed the first dealer in August 2010.