Chennai: Meat and seafood brand, Licious, has announced its foray into Chennai market, its third in south India and seventh overall in the country.
Since it’s inception in 2015 the company has created a seamless and convenient meat-buying experience for over six lakh customers across India through online, app-based and in-store purchase, said a release.
Licious is also present in Bengaluru, Hyderabad, the National Capital Region (NCR), Chandigarh, Mumbai and Pune.
Co-founders, Licious, Abhay Hanjura and Vivek Gupta, “Licious has to learn a city before launching in a city. Like every other city, Chennai has its own nuances in terms of consumer preference and taste profile; you will see a direct reflection of that in our Chennai product bouquet.”
Licious brings a total of 60 SKUs in Chennai, including preffred cuts of meat and delicacies like Chicken Chettinad roast, Kozhi Milagu Varuval, Mutton Chukka, Prawns Masala and Varutha Meen in the ready-to-eat category. True to their commitment, the minimum delivery time for Licious in Chennai follows the national standard of 120 minutes, said the firm in its statement.