Tata Power Solar – Tata Power’s wholly-owned subsidiary recently launched its #PleadgeForSolar campaign. According to a press release, this campaign encourages consumers to install the residential solar rooftop solutions and utilize the natural resource which is available in abundance. This significant initiative inspires to adopt sustainable resources for the energy requirements of the consumers.
The campaign #PledgeForSolar was flagged off by Shanmugam, SE – TNEB; Venkatesh – Regional Manager, Lakshmi Vikas Bank; Jayaramachandran, Managing Director, JS Hospital amidst senior dignitaries from government and the corporate industry.
The campaign has witnessed a successful launch in 68 cities across the country and expected to cover 32 additional cities in the coming months with the intent to promote solar energy, as the installation is expected to save up to Rs 50,000 per 5kW per year. To create a native connection, Tata Power Solar is organizing various activities like Marketing Van activation for the residents to engage and inform them on the benefits of adopting solar energy, the release added.