Chennai: Amid the Covid-19 crisis, luxury carmakers have not lost hopes and are busy with new initiatives and launches. Audi, the German auto major, has announced the commencement of bookings for the all-new Audi RS 7 Sportback.
In its second generation, the Audi RS 7 Sportback offers improved performance and efficiency. Deliveries of the performance model will commence from August 2020 and this wide-bodied five-seater can be booked with an initial amount of Rs 10 lakh.
“Exclusivity, customisation and personalization are key to the all-new Audi RS 7 Sportback. Customers can book their Audi RS 7 Sportback online (www.audi.in) from the comfort of their home or can register their interest at the nearest Audi India dealership. The Audi India network across the country is equipped to cater to all customization and personalization requests,” according to the carmaker.
Commenting on the announcement, Balbir Singh Dhillon, head of Audi India, said, “Today, we commence bookings for the much-awaited Audi RS 7 Sportback in India. This second generation model builds on everything that made the original such a hit with India’s performance car buyers.”
BMW Group has announced the introduction of its new brand and corporate
identity for online and offline communications in India. The BMW, BMW i and BMW M communication logos have been completely reworked, with a new logotype and new design principles.
Arlindo Teixeira, acting President, BMW Group India said, “BMW has always cherished its relationship with its esteemed customers and has introduced innovative products and value-added services. The new brand design and logo stands for openness and clarity. It symbolises the brand’s significance and relevance for mobility and driving pleasure in the future. BMW Group India is geared-up to the challenges and opportunities of digitalisation. We have seamlessly transformed ourselves to better serve our existing and new customers’ needs.”