Canon announces a campaign

Chennai: Canon India has rolled out its new campaign ‘India Ka Printer’ to promote its multifunction inkjet printers across India.

The campaign, a press release said, aims to make Canon Pixma G series printer the ideal choice for every printing need from business proposals, projects, homework, photographs or recipes.

C Sukumaran, director- consumer systems products and imaging communication products, said, “at these unprecedented times when everything is happening remotely, technology has become an imperative enabler for work from home and education from home.”

“For us, the ‘India Ka Printer’ campaign is very special as it is aimed at taking the printing culture to the next level,” he added.