Chennai: Across the globe, leisure travel is making a steady comeback.
According to OYO’s recent consumer survey, approximately 57 per cent of consumers mentioned their next trip would be for leisure, compared to 43 per cent of respondents who are likely to travel for business.
In this regard, OYO Hotels and Homes reveals its most-sought after leisure properties with the #EscapeRoutes catalog.
A press release here said, OYO’s top 12 leisure destinations account for 55 per cent of demand across India.
Jaipur, Udaipur and Agra lead as the most sought after heritage cities across India, while Indians prefer Goa, Kochi, Vizag and Pondicherry as their top beach destinations. For pilgrimage seekers, Puri, Vrindavan, Tirupati, Shirdi and Varanasi are the highest-ranked destinations.
Besides customer demand, post the gradual unlocks, between October 2020 and December 2020, OYO has also observed a 5X jump in demand for leisure destinations driven by local travel agents or the offline channel. This demand has been broadly led by Goa, Jaipur, Udaipur and hill stations located in Northern India.
Ooty special
Sterling Holiday Resorts recently unveiled ‘Sterling Local’- its first signature bar at Sterling Ooty Elk Hill. A press release said, Sterling Local is conceptualised with an idea of making ‘desi’ beverages and ingredients an integral part of experiences. Using fresh and unique local ingredients and local beverages, Sterling Local gives the guest the choice of discovering new flavours.