Chennai: With millions of farmers across the country left in the lurch, owing to the lockdown, Ninjacart, a fresh produce supply chain company has launched an initiative called ‘Harvest The Farms’ to help the farmers.
Millions of tonnes of vegetables are rotting in the farms – unharvested and through this initiative, farmers who are struggling to find buyers for their produce can now directly sell to the consumers through Ninjacart.
“This is a win-win situation for both the farmers and the consumers, farmers will have ready customers for their produce whereas customers will get farm fresh products at lower rates. Ninjacart’s well-connected fresh food supply chain across the country can distribute the produce at a very marginal cost from farm to consumers.”
“Harvest The Farms’ will be launched in partnership with local grocery stores and will be available in Zomato, Swiggy and Dunzo in Bangalore, Mumbai, Delhi-NCR, Ahmedabad, Chennai and Pune.”
Customers can simply head to the Zomato Market, Swiggy Grocery section or Dunzo Fruits and Vegetable section, search for the nearest Ninjacart powered stores, select the fresh vegetables and fruits on offer and place their order.