Shorts may ‘cannibalise’ YouTube’s long-form video biz

YouTube’s TikTok competitor Shorts may cannibalise the core, long-form video business of the Google-owned video streaming platform, the media reported. According to a report in The Financial Times, citing veteran YouTube staff, the short-video platform Shorts “risks cannibalising its core business”. Google recently announced that Shorts now has more than 2 billion logged-in monthly users, giving it an edge over competitors like TikTok and Instagram Reels. “Recent YouTube strategy meetings have discussed the risk that long-form videos, which produce more revenue for the company, are ‘dying out’ as a format,” the report mentioned late on Sunday.