In a landmark move, Aamir Khan has announced that his latest film Sitaare Zameen Par will be released exclusively on YouTube Movies-on-Demand starting August 1, 2025, immediately following its successful theatrical run. The film will be available at ₹100 in India, with localized pricing in 38 countries including the US, UK, Canada, and Australia.This innovative release aims to make cinema more accessible, especially for viewers without access to theatres. Sitaare Zameen Par, a spiritual successor to Taare Zameen Par, has earned over ₹250 crore globally and features a heartwarming story of love, inclusion, and family, with a cast that includes ten actors with intellectual disabilities.
By choosing YouTube as the sole streaming platform, Aamir Khan hopes to democratize content viewing and reach global audiences affordably. The film will offer subtitles and dubs in key languages. This collaboration signals a new era of digital film distribution, with YouTube positioning itself as a major platform for post-theatrical releases.