In a bold escalation of his trade agenda, former U.S. President Donald Trump has announced plans to impose a 100% tariff on movies made outside the United States. The proposal, shared via his social media platform Truth Social, is part of a broader campaign to revive America’s domestic film industry, which he claims is facing a “very fast death.”
Trump stated that he has authorized the U.S. Trade Representative to begin the process of implementing the tariff, framing it as a countermeasure against what he called a “concerted effort” by foreign governments to lure film productions away from the U.S. with tax incentives and subsidies.
“This is not just about trade. It is, in addition to everything else, messaging and propaganda,” Trump wrote. “WE WANT MOVIES MADE IN AMERICA, AGAIN!”
The former president labeled the issue a “National Security threat,” arguing that foreign-made films carry cultural influence that could undermine American values and interests. He criticized other countries for undercutting Hollywood by making it cheaper and more appealing to shoot films abroad, particularly in places like Canada, the UK, and parts of Europe and Asia.
The announcement is expected to trigger fierce debate within the entertainment industry and international trade circles. While some may support Trump’s call for a revival of domestic film production, critics argue that such tariffs could spark retaliatory measures and limit cultural exchange.
Industry analysts also warn that the move could lead to higher costs for moviegoers and restrict the availability of international cinema in the U.S. market.
Trump’s latest statement comes amid a series of aggressive trade proposals aimed at boosting American industry and appealing to his base ahead of the 2024 presidential election.